2016

Jairo Soares

COO - Head of Media na Fischer

• 24 years of experience in advertising/media/business, at major Brazilian communication groups.
• Entrepreneur, analytic and results-oriented professional.
• Businesses management and operation management.
• Business leadership.
• Capabilities to management different areas
• Knowledge and management in Startup businesses
• Inter-department management (media/customer service/ financial /planning/production/operation).
• Skills in creativity media, coordinating and implementing 360º special communication projects.
• Skills in digital strategy, social media, mobile media and performance.
• Skills in Business plan development and management.
• Management and control of advertising investments.
• Skills in market analysis, identification of competitive tactics and strategies.
• Skills in creating and implementing Business Plans and Business strategy.
• Creation, development, and execution coordination of communication plans.
• Knowledge and use of the main advertising market Intelligence tools.
• Digital Media Planning MBA professor.
• Speaker in Media/Communication/Business events.
• Member of the Brazilian Marketing Hall of Fame (Abramark).
• Main Awards received in major communication events as Cannes, Estadão, Colunistas and Maximidia.