2024
Ricardo Pinto Cesar
NEW BRAND COMMUNICAT - Presidente/ CEO
Ricardo Cesar is President at Ideal Axicom, a communications and PR firm that is part of WPP.
Cesar is a senior adviser who has played a pivotal role in defining and implementing communications strategies for corporations such as Google, Meta, Amazon, SoftBank, Uber, AirBnb, Nike, Nestlé, AbInbev, Volkswagen, XP Inc., Meli, Spotify, Patria, to name a few.
Ricardo has taken a special interest in reputation management amid the digital evolution that is transforming the way the public consumes and shares information.
In 2017 Cesar was featured at the PRWeek Global Power Book, a list of the most influential PR professionals around the world.
